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Back In Business: How is the way we travel going to change in the new normal?

30 June, 2020 @ 4:00 pm - 5:00 pm UTC+8

Free (Members Only)

Before COVID-19, Spain was the 2nd most visited country in the world with over 83 million tourists arriving per year, this number is almost twice the country’s population. Japan was also experiencing two-digit annual growth rate in terms of visitors in the recent years and was expecting to break records with the Tokyo Olympics.

Unfortunately, COVID-19 has changed the outlook drastically. With borders closed and lockdowns worldwide, the travel industry is facing one of its hardest crises in history, affecting Spain and Japan’s economies enormously.

How will the travel industry restart its business again while committing to a safe environment for travellers? Can we travel again easily like we used to? Will Spain or other countries in Europe be able to reactivate their tourism industry and bring international visitors back?  Will Japan be able to re-open its borders to foreigners soon?

To analyse this scenario, the SpCCJ is organising a webinar on June 30th with key guests from the travel industry: Kai JacobsenVice President, Japan at AMADEUS and Celia Muñoz, Sales Director EMEA, USA and Asia at IBERIA. The event will be moderated by Maruan El Mahgiub, Director of Business Strategy at Mormedi an internationally recognised boutique design and innovation consultancy, with vast experience in the aviation world.

Join us for a presentation to hear from key players of the travel industry.

About our key guests:

Kai Jacobsen started his career in airline industry with Lufthansa in Germany, and has been with Amadeus for  the past 15 years.  After carrying out various roles in the commercial organization at Amadeus HQ in Madrid,  in 2014, Kai became in charge of the Amadeus’s Airline Distribution Business in Asia Pacific based in Singapore.  Since 2019, he was relocated to Japan to take care of the Airline Cluster.

Celia Muñoz joined Iberia 19 years ago as an Internal Consultant of the Cargo Department. After taking care of Italy, Portugal, Turkey, Belgium and Holland as Country Account Manger,  she moved to the International Sales Department for Europe and Africa, where she later got promoted to the Head of  Department, additionally taking care of operations in Asia. In 2018 Celia became Sales Director for EMEA, USA and Asia, and since then she has been leading and developing IB strategies for these areas.

Maruan EL Mahgiub has over 15 years of international experience, with roles in both communications and corporate strategy. He spent some years working in strategic communications in Tokyo, where he managed partnerships with companies in 15 countries. After graduating from IE Business School’s International MBA program, Maruan focused on business strategy as a management consultant in London, then he moved to Madrid as Director of Business Strategy at Mormedi, an internationally recognised boutique design and innovation consultancy.

Event Details

Date: Tuesday, 30 June
Place: Zoom Online Webinar
Time: 16:00 – 17:00 JST
Language: English
Registration: BackInBusiness 
Registration Deadline: Tuesday, 30 June, 12:00pm
Price: Free (Only for SpCCJ Members)
This will be an off the record event.

This is a SpCCJ Members Only Event.
Are you not a Member yet? Find out more about the membership category and benefits on our website and  contact us at info@spanishchamber.or.jp. Membership available from JPY10,000/year.


30 June, 2020
4:00 pm - 5:00 pm UTC+8
Free (Members Only)
Event Category:


Tokyo Japan