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X-WR-CALDESC:Events for The Spanish Chamber of Commerce in Japan
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DTSTART;TZID=Asia/Tokyo:20220217T200000
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SUMMARY:Persuasion and Social Psychology by IE Professor Jaime Veiga Mateos
DESCRIPTION:On February 17th our Corporate member IE University organizes in collaboration with the Spanish Chambers of Commerce network in Asia\, the Online Masterclass “Persuasion and Social Psychology“ by IE Professor Jaime Veiga Mateos. \nMost facets of business rely on persuading others. In sales\, the goal is to convince the buyer that your product or service is better than your competitors’. In a job posting\, it’s to persuade the candidate that your company is better than others. \nIn this Masterclass you will learn why some techniques work when influencing others – you will discover the role of empathy\, and 6 strategies proven effective when persuading others. We will use examples from different sectors and there will be some hands-on activities for you! \n  \nEvent Details \nDate: Thursday\, 17 February 2022\nPlace: Zoom Online Webinar\nTime: 20:00 – 21:00 JST\nLanguage: English\nRegistration Deadline: Thursday\, 17 February 2022\, 12:00pm\nOnly for SpCCJ Members \n  \nThis is an SpCCJ Members Only Event.\nAre you not a member yet? Find out more about the membership category and benefits on our website and contact us at info@spanishchamber.or.jp. Memberships are available from JPY10\,000/year. \n  \nAbout IE Professor Viega   \n \nWith a career of over 20 years in leading global Consumer Goods & Healthcare corporations\, he started as a Research & Development Chemical Engineer at Procter & Gamble\, in Brussels after which he moved to a Product Research role\, where he discovered market research when qualifying fabric softener formula to be launched in Russia\, Eastern Europe & Saudi Arabia. Later he moved to Madrid where he studied “the shopper”\, developed his research techniques and took on all market research of beauty and Gillette categories in Spain. \nIn 2009 he became the Market Research Senior Manager Western Europe\, where he managed a team of experts on research at the point of sale. In 2011 he returned to Madrid as Shopper Market Senior Manager\, where he’s an expert on the shopper\, working closely with sales teams and key distributors. Since 2015 he is Consumer Business Insights Leader at Johnson & Johnson for Southern Europe. \nProfessor Veiga has been lecturing at IE since 2011\, becoming the Academic Director for the Market Research & Consumer Behaviour program in 2015.
URL:https://spanishchamber.or.jp/event/persuasion-and-social-psychology-by-ie-professor-jaime-veiga-mateos/
LOCATION:Online
CATEGORIES:Online Seminar
ATTACH;FMTTYPE=image/jpeg:https://spanishchamber.or.jp/wp-content/uploads/2022/02/Persuasion-and-Social-Psychology-by-IE-Professor-Jaime-Veiga-Mateos-2.jpg
ORGANIZER;CN="Spanish Chamber of Commerce in Japan (SpCCJ)":MAILTO:info@spanishchamber.or.jp
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